IESE Boosts Presence in Brazil
New PMD and Other Educational Offerings Launched

IESE continues to fortify its presence in Latin America, most notably through its activities in Brazil. The school enjoys a longstanding association with the business school ISE in Sao Paulo, which has led to the development of new programs and research initiatives. IESE has established its Advanced Management Program and Program for Management Development in the country, and a new format of the PMD is now being launched. The new format will permit more executives to integrate the program with their busy work schedules.

Explains César Beltrán, director of executive education at IESE, “The new format allows for participants to carry out the program through weekly sessions, just like with the programs in Barcelona and Madrid.” The PMD is a program especially designed for functional managers or mid-level managers who are seeking to take a step forward in their careers or increase their responsibilities within their organizations. The program is held on the campus of ISE. At the same time, other executive education offerings are multiplying. In February, IESE Prof. Nuria Chinchilla delivered a seminar centered on her book, “Female Ambition,” which has been published in English, Spanish and Portugese. The book presents an overview of the women’s roles and challenges in the modern workforce, as well as strategies for attaining personal and professional success. Prof. Chinchilla also presented the 2005 IFREI Study for Brazil. The study examines and rates work-family balance practices in companies and other organizations. To see results of the study, which was led by Prof. Chinchilla and Prof. Steven Poelmans, visit the website of the International Center for Work and Family, (www.iese.edu/en/RCC/ICWF/Home/Home.php). The site provides key statistics on work and family-related data for Latin American countries, including Brazil. The study also looks at to what extent executives are aware of employees’ concerns and challenges related to reconciling work and family life.

Among Brazilian companies highlighted in the IFREI study for promoting family-friendly practices was British Petroleum do Brasil, Copesul, Cázin Industria e Cómercio Ltd., Philips da Amazonia and Owens Corning Fiberglass.