MBA EUROPEAN ALUMNI REUNION

In Barcelona on Saturday May 31, 1997

First IESE MBA European Alumni Reunion

The aims of this meeting are twofold: to exchange ideas and experiences with other IESE graduates and faculty members about professional careers (especially in Europe); and to discuss recent concepts in management theory and practice which may be useful in your professional work. In addition, this is a good opportunity to network with other IESE graduates working worldwide and faculty members.

This reunion has been specially designed for MBA graduates work-ing in Europe. We are inviting all graduates from IESE's MBA Program, worldwide. The language of the reunion will be English. Registration will be free of charge.

By mid-March, we have received almost 200 confirmations, from people living in more than 20 differents countries.

Join us! We hope to see you in Barcelona on May 31, 1997.


Aerial view of IESE's Barcelona Campus


Tentative Program

09:00 - 09:45 Registration

09:45 - 11:15 IESE: An overview of activities:
Looking into the 21st century

Professor Carlos Cavallé, Dean

11:15 - 11:45 Coffee Break

11:45 - 13:45 Special Panel for Alumni working in Europe
The role of IESE and the Alumni Association
Parallel sessions I (led by IESE faculty)
Session 1 New ideas on strategy
Session 2 The new meaning of leadership
Session 3 The European Monetary Union: Implications for firms

13:45 - 15:15 Lunch

15:15 - 16:30 Parallel sessions II (led by IESE faculty)
Session 4 Business and Internet
Session 5 The service-led firm
Session 6 Organizational change

16:30 - 17:00 Coffee Break

17:00 - 18:15 Parallel sessions III (led by IESE faculty)
Session 7 Marketing-led companies
Session 8 How to measure a firm's performance
Session 9 Information technologies and new organizational forms

18:30 - 19:30 The competitiveness of European firms
Mr. Kees J. Storm, CEO, AEGON nv(*)

20:45 Closing dinner

(*) To be confirmed


Portada | En 10 minutos | A fondo | Tendencias | Reflexión
Es noticia | Agrupación de Miembros | Ultimas noticias | Servicios

REVISTA DE ANTIGUOS
© IESE 1997