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IESE: Springboard for Entrepreneurs and Breeding Ground for New Businesses
Entrepreneurs and Investors Find Their Perfect Match

It’s logical that a business school that encourages the entrepreneurial spirit should become a fertile birthplace for new initiatives. These are some of the people who have benefited from the springboard offered by the Business Angels Forum and gone on to launch their entrepreneurial ventures in the marketplace.

Lilium
Say it with flowers

When Didac Giribets heard Timo Buetefisch’s idea, he knew that it could be successful. A few meetings with Buetefisch (MBA ’04) were enough to convince him that he wanted to be part of the team. “Offering a product like designer flower arrangements at competitive prices in a highly segmented market was a good opportunity,” says Giribets.

Buetefisch was looking for more than money; he wanted a venture capital partner who would share experience as well: “Didac Giribets was the perfect match. His experience in the logistics market – an important element in this business – along with his knowledge of company management and his network of contacts in Catalonia, convinced me to share this business venture with him.”

Lilium is a dream turned reality, offering a complete range of services for both businesses and private customers. Whatever the occasion, Lilium says it with flowers: special flower arrangements for individual events, bouquets sent to order, floral decorations that can be constantly renewed, all created out of Buetefisch’s workshops.
The seeds of Buetefisch’s idea were sown while taking the Naves entrepreneurship course as part of his MBA program. The idea took root thanks to his MBA team and the support he received from professors Pedro Nueno, Juan Roure and Marc Sachon. Finding an investor through IESE’s Business Angels Forum was like the water that led his idea to blossom. “What more could an entrepreneur ask for?” he asks, enjoying the sweet smell of Lilium’s success.


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